Why some entrepreneurs fear not being met, heard and appreciated by the market.
When the model is used well, attention shifts from you to the movement.
It becomes easier to:
🌬️ breathe when going to market
🧠 think more clearly in the middle of uncertainty
🪜 take small, realistic steps forward
Instead of everything feeling like one big, life-defining judgment, it becomes possible to see the market as a series of meetings, attempts, and adjustments.
You may begin to experience that:
🔥 there actually are people who sit down by the fire
🪵 some logs glow more than others
🗣️ dialogue creates more value than perfect phrasing
Over time, you build:
🤍 more safety within yourself
🧭 better direction in how you go out
💼 a greater chance of creating a sustainable livelihood
Not because the risk disappears.
But because you are no longer alone in the dark without a map.
You have a fire. 🔥
You know what you put on it. 🪵
And you know what to look for when people sit down. 🥹