Struggles with being received by the market

Why some entrepreneurs fear not being met, heard and appreciated by the market.

😨 Going to market can feel very unsafe

We are uncertain about


πŸšͺ who we should talk to

πŸ’¬ what we should say, and

🧨 how people will react


We fear that people


πŸ™‰ won’t listen

πŸ˜΅β€πŸ’« won’t understand, or

🫀 won’t see the value


At the same time, we are afraid of the financial consequences of failing to reach people.


And ultimately: that if we fail to make a living, we will lose the opportunity to contribute to something we feel is important and meaningful.


It feels like the stakes are huge.


But that we get get caught in fear between


βœ‹ not being met

πŸ’Έ the financial consequences of not creating successful encounters

🀍 how our inability to be met will deprive us of meaning and quality of life