Why some entrepreneurs struggle to communicate their value.
Let's imagine for a minute that we had a reach out machine standing on our desk.
A machine capable of gently unfolding and carrying our value potential all the way from our inner ambition to an appreciative recipient.
A machine into which we could pour the difference we wanted to make, and have the machine then:
🌅 Turn our unstructured ambitions into polaroids of potential
💌 Organize those images into envelopes of coherence, and
📬 Post those envelopes into mailboxes of appreciation
I'm not claiming to possess such a machine (it would be pretty great if I did).
But perhaps we could take a moment to examine how such a machine might work?