Why some entrepreneurs struggle to communicate their value.
We all exist within a set of care frameworks that shape what we feel responsible for protecting and taking care of.
These care frameworks can be situational, cultural or philosophical.
These frameworks determine what we notice, what we worry about, and where we naturally direct our care and effort.
We can think of the mailboxes as containers for the frameworks in which our contribution is seen as something worth nurturing and receiving.
By thinking this way, we can more easily see that the job is to ensure that our envelopes land in a mailbox which aligns with a care framework capable of recognizing our value.
It's like we're trying to find the nests which are capable of holding eggs such as ours.